As shrinking civic space and media capture continue to reshape the landscape for civil society, timely and targeted information has become essential for effective donor engagement. A recent feature by Pikasa.ai explores how media intelligence is being used not only to understand shifting narratives but also to inform funding decisions, anticipate backlash, and evaluate the resonance of advocacy efforts. By monitoring trends across digital media ecosystems, donors and civil society actors can identify emerging risks, map misinformation campaigns, and assess the broader policy context in real time. The article underscores that in a volatile information environment, data-driven tools offer donors a clearer picture of how and where their support is making an impact — and where it needs to adapt. This approach is increasingly seen as a core component of responsive, accountable grantmaking. Read more here.
Source:Pikasa